“Marketing Champions” with Blandine Jean-Paul from B’Dynamic Marketing Agency

Blandine Jean-Paul
Chief Marketing Officer at B’Dynamic Marketing Agrncy
Website Address: www.b-dma.com

Each week on “Marketing Champions,” our host talks to media experts across the country.  This week our host speaks with Blandine Jean-Paul from B’Dynamic Marketing Agency. To learn more, check out https://www.b-dma.com

What is the biggest change in marketing that you see coming in the next 2 years?

The biggest change in marketing will around two new innovations, the Metaverse because dollars will be driven to the space, so brands can claim “first mover” status. Next, the data science integration with content creators/influencers because once brands can accurately measure influencer performance and connect it directly to revenue growth this will become the new way to market on social media.

What makes your company unique?

I created B’Dynamic Marketing Agency to help SME take advantage of the opportunities that exist in social, CRM and brand marketing. These company’s don’t have access so the tools, technology and expertise to compete with large enterprises. B’Dynamic gives them the access to accelerate growth for SMEs.

What is your biggest pain point when it comes to digital advertising?

Breaking through the clutter