John Robins
Owner at Great Impressions
Website Address: www.greatimpressions.biz
Each week on “Marketing Champions”, our host talks to media experts across the country. This week our host speaks with John Robins from Great Impressions. To learn more, check out https://www.greatimpressions.biz/
What is the biggest change in marketing that you see coming in the next 2 years?
I have been in advertising for the last 40 years and run my own agencies for 25 years. The principles of marketing have not changed at all. Media options and the ways you can reach audiences do change and then there are Fads. There will continue to be new ways to reach audiences. It’s up to the agencies and marketing managers to determine which are the most cost effective.
What makes your company unique?
Primarily International experience of the owning partners. It leads to a more mature and effective offering to our clients. knowledge (and experience) is power!
What is your biggest pain point when it comes to digital advertising?
None really.