Trish Saemann
Owner/Managing Partner at GoBeyond SEO
Website Address: GoBeyondSEO.com
Each week on “Marketing for Your Future,” our host talks to media experts across the country. This week our host speaks with Trish Saemann from GoBeyond SEO. To learn more check out GoBeyondSEO.com.
What is the biggest change in marketing that you see coming in the next 2 years?
Web 3.0. Here is a paraphrased quote from Forbes. “Web 3.0 will bring us a fairer internet by enabling the individual to be a sovereign entity. True sovereignty implies owning and being able to control who profits from one’s time and information. Web 3.0’s decentralized blockchain protocol will enable individuals to connect to an internet where they can own and be properly compensated for their time and data.” -Forbes
What is one tip that you would give when it comes to digital marketing?
Segment and understand your audience. Marketing of any kind gets very expensive when you speak too broadly.
What is something in your career that you learned from by making a mistake?
Do your own research when hiring team members. This is a crazy story, but a valuable lesson.