“The Horse’s Mouth” with Nikesha Elise Williams from New Reads Publications

Welcome to “The Horse’s Mouth” with Tom McManus, a cool, unique talk show where Tom’s guests sidle up to his bar to discuss sports, business and life. Today, Tom sits down Nikesha Elise Williams from New Reads Publications.

New Reads Publications is a small independent publishing company that provides editing, layout, design, copyright services, and more.

To learn more, visit https://www.newreadspub.com

Short company description: NEW Reads Publications was established in 2017 with the goal of publishing great writers who weave compelling narratives that intrigue, foster great conversation and debate, and urge people to action. At NEW Reads, we believe literature can both enlighten and entertain; provide a point of escapism as well as a mirror for our lives and our world. We believe everyone has a story to tell, and those who sit down to write it, should be allowed the space in the marketplace to have their voices heard.

What is your job description?: Publisher, Author, Journalist

What makes your company unique?: My company is unique in that it seeks to give writers who can’t find their way in the vast publishing industry a way to put their work into the world.

How do you define success?: I don’t have a definition for success. It’s an ever moving goal post.

How do you feel marketing has changed in the past 3 years?: It’s more crowded and much harder than before.

What is the biggest change to marketing that you feel is coming in the next two years?: The main digital marketing platforms will shift again to a new app that targets Gen Z more than millennials.