Business Name: Wellin5
First Name: William
Last Name: Masih
Website: wellin5.com
Address: 6790 Embarcadero Ln #100
City: Carlsbad
State: CA
Zip: 92011
What type of business services do you offer? Wellin5 provides instant, cost-effective, and stigma-free (confidential) counseling, from access to delivery to clients. In addition, we provide digital therapy tools for therapists that increase client-engagement, participation rate, and continuation of post-therapy care.
What role does social media play in your outreach? Social media plays a huge role in our outreach strategy. We have been active on all social media channels but undergoing a huge change from being a passive to actively engaging and building community.
What differentiates you from the competition?1. Innovative match-making algorithm tech (IP) 2. Dynamic (IP) tools to improve therapy quality (think of therapy-on-steroids) 3. We are in process of getting a govt funding to develop a new segment called nutritional-psychology that focuses on improving mental health using client’s diet 4. Entering in B2B market by partnering up with large players and piggybacking on their vast therapist-network and growth. (Slack’s integration with Salesforce) 4. Expansion in vertical markets such as mental health apps 5. Currently available in the US/Canada.
What is the biggest marketing challenge that you will face in the upcoming year? How to stand out in a crowded market and have a distinct voice/brand to get our message across our target market without having a big marketing budget at our disposal.
