“Marketing For Your Future” with Kevin Gianatiempo from MediaMint


Kevin Gianatiempo
GM, Retail Media at MediaMint
Website Address: https://www.mediamint.com/

On “Marketing for Your Future,” our host speaks with experts within the marketing community about the future of the marketing industry. This week our host speaks with Kevin Gianatiempo from MediaMint. To learn more check out https://www.mediamint.com/


What is the biggest change in marketing that you see coming in the next 2 years?

Online retailers become the new “walled-gardens” leveraging their 1st party data as an alternative to 3rd party cookies.


What is one tip that you would give when it comes to digital marketing?

Leverage outsourced partners wherever possible.


What is something in your career that you learned from by making a mistake?

Joining an early-stage startup *too* early.