Andrew Miller
Co-Founder, VP of Strategy at Workshop Digital
Website Address: https://www.workshopdigital.com
Each week on “AdTastic”, our host talks to advertising and media experts across the country. This week our host speaks with Andrew Miller from Workshop Digital. To learn more, check out https://www.workshopdigital.com/
What is the main pain point that you solve for your customers?
The #1 question we get from prospects and clients is, “I don’t have enough data or don’t trust the data that I have – how can I justify my marketing budgets to my CEO?”
What is the biggest change in the advertising industry that you see coming in the next 2 years?
The loss of audience building capabilities using 3rd party cookies and data.
What is the main pain point that you solve for your customers?
The #1 question we get from prospects and clients is, “I don’t have enough data or don’t trust the data that I have – how can I justify my marketing budgets to my CEO?”
What’s your biggest challenge with attracting and hiring talent in the past 2 years?
Adjusting our compensation structure to compete nationally for the best talent, not just locally.
