“Marketing and Beyond” with Akash Vatsa from iCW Technologies


Akash Vatsa
Co-Founder at iCW Technologies
Website Address: http://icwtechnologies.com

Each week on “Marketing and Beyond,” our host talks to media experts across the country. This week our host speaks with Akash Vatsa from iCW Technologies. To learn more, check out http://icwtechnologies.com.


What is your company Elevator pitch when talking about your company?

iCW is a multi-faceted agency offering the best-in class marketing services which will allow your brand to go beyond the heights of your vision. We are sharp, proactive, Gen-z guys for like-minded business owners.


What changes has your company made over the past 2 years that have impacted your business

As all of us know how Covid has impacted our lives as well as business. So allowing our employees working from home made an impact on the business.


What is one tip that you would give when it comes to digital marketing?

Be audience focused and remember the BASICS.

Digital Marketing is something that requires time and money. Invest, sit-back and wait for the results.


What is the biggest change in marketing that you see coming in the next 2 years?

AI is the biggest change that is happening right now globally and will change the working of industries globally.