April Gregory
CEO/Brand & Marketing Strategist at Wonder Woman Marketing
Website Address: www.wonderwomanmarketing.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week they sit down with April Gregory from Wonder Woman Marketing.
To learn more check out www.wonderwomanmarketing.com.
What is your company Elevator pitch when talking about your company?
We’re transformation marketing strategists. We work with small businesses with less than 10 employees. We create brand strategy and manage end-to-end marketing operations to launch campaigns including creating assets (landing pages, social media graphics, social media copy, email campaigns, etc.
In our latest work, we are creating a marketing operations system unique and specific for the client company.
What is the biggest change in marketing that you see coming in the next 2 years?
We see more companies asking about AI and how to use it. Short form video will continue to dominate. Also, transparency will continue to influence brand loyalty.
What is one tip that you would give when it comes to digital marketing?
Your marketing should transform the customer experience so my tip is that they would increase listening research so that you build new strategies to meet customers’ new habits. The 2020 disruption taught us to listen and serve people where they are.
What is the main pain point that you solve for your customers?
Time, money and momentum when they lose a team member or with every slight change in marketing
