Dean Crutchfield
CEO at Crutchfield + Partners
Website Address: www.crutchfieldpartners.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Dean Crutchfield from Crutchfield + Partners. To learn more, check out https://www.crutchfieldpartners.com.
What is your company Elevator pitch when talking about your company?
We’re all about Brand Transformation & Growth – helping brands seize more, sell more and win more.
What is the biggest change in marketing that you see coming in the next 2 years?
Moving from URL to IRL
What is one tip that you would give when it comes to digital marketing?
It’s not about omni channel. It’s about transmedia. How your brand moves through all the different types of media that it needs to communicate to consumers fluidly and easily – combining URL IRL into a fully immersive metaverse.
What is the main pain point that you solve for your customers?
Stand out or die
