Rhea Allen
President/CEO at Peppershock Media
Website Address: Peppershock Media
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Rhea Allen from Peppershock Media. To learn more, check out https://www.peppershock.com/
What is your company Elevator pitch when talking about your company?
What is your company Elevator pitch when talking about your company? (50 words or less): Peppershock Media is an award winning marketing and advertising agency with creative production services, including video production, graphic design & copywriting. We work with fortune none to fortune one hundred companies across the globe, building brands and bottom lines since 2003.
What is the biggest change in marketing that you see coming in the next 2 years?
-More CTV and OTT, less traditional TV/Radio. – Needing to optimize content for voice search results via AI devices (Google Home, Alexa, Siri, etc.)
– The Metaverse is here and businesses will need to adapt.
What is one tip that you would give when it comes to digital marketing?
What is one tip that you would give when it comes to digital marketing?: Automation. It’s great to create, launch ads and start getting leads, but if your sales process dies because you’re relying on human responses to potential customers, you’re losing out. Automate emails, messages, follow ups, etc. and drive that potential customer all the way through the sales process until it’s time to talk to a human to close the deal.
What percent of your advertising service offerings does Digital media
What is the main pain point that you solve for your customers?
We are an extension of your marketing department. Hiring us is like getting an entire marketing team for a fraction of the cost. Increase your marketshare with a well thought out and planned campaign. Track results, know where your success is coming from.
