Waleed Rashid
Enterprise Partnerships, Western USA at Acquia
Website Address: www.acquia.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Waleed Rashid from Acquia. To learn more check out www.acquia.com.
What is your company Elevator pitch when talking about your company?
Acquia is the number one digital experience platform choice for enterprises built on an open source technology called Drupal. Providing both a full service SaaS technology solution that is secure, scalable, modern and constantly innovating as well as a Gartner & Forrester leading Marketing cloud solution.
What is the biggest change in marketing that you see coming in the next 2 years?
Exponential increase in consumer demand for applications and content which advertiser are not properly investing in today, i.e. they won’t be able to meet the needs of their customers.
What is one tip that you would give when it comes to digital marketing?
Make sure your technology, data and sales organizations are strategically aligned and coordinating investments that help them all to work more effectively, driving a greater customer experience.
What is the main pain point that you solve for your customers?
We provide the right mix of technology and marketing solutions so our customers can find, interact and service their customers in a modern context, accurately and at scale.
