Ariana Fathivand
Founder/CEO at The Creative Concepts Agency
Website Address: https://www.thecreativeconceptsagency.com/
Each week on “Marketing Champions”, our host talks to media experts across the country. This week our host speaks with Ariana Fathivand from The Creative Concepts Agency. To learn more, check out https://www.thecreativeconceptsagency.com/
What is the biggest change in marketing that you see coming in the next 2 years?
Permanent Pandemic-Based Shift in Consumer Behavior. We are taking a HUGE shift to digital and online consumer-based potential. Everything is shifting to a little think called your cell phone. Digital is the future! Everything from shopping your groceries, clothes, products to general knowledge is growing digitally. Brands must recognize this shift and the fire really ignited from covid. The less effort it takes people, the better for your company.
What makes your company unique?
We are not your ordinary marketing agency. We become a very close-knit part of your company with lots of personal communication and consulting within the plans we offer on top of the amazing results and creative that we have. This agency does really nit-pick the services we offer, once you’re our client…we’re all in! We are unique in that we are not just another corporate agency; we are so personal. From the video/photoshoots to our weekly content meetings. We truly immerse ourselves on all of the brands we work with. For example, we have an Indian Desi Couture clothing company and what better way to immerse ourselves into this brand than to go to India and be able to see the companies roots for ourselves. We go above and beyond! I (the founder) have created something truly so individualized for each client.
