“Marketing Champions” with Ian Clark from Exverus

Ian Clark
Media Director at Exverus
Website Address: https://www.exverus.com/

Each week on “Marketing Champions,” our host talks to media experts across the country.  This week our host speaks with Ian Clark from Exverus. To learn more, check out https://www.exverus.com.


What is the biggest change in marketing that you see coming in the next 2 years?

The way agencies are utilized by clients from a scoping perspective. With the ever-expanding adtech universe and vast variety of marketing mediums, clients are learning what works well for them and only want to pay for that.


What makes your company unique?

We’re extremely nimble with our ability to plan and buy any and all media from traditional to digital to guerilla marketing across a multitude of industries.