Mark Ward
Managing Partner at Fox Digital
Website Address: www.foxdigital.agency
Each week on “Marketing Champions,” our host talks to media experts across the country. This week our host speaks with Mark Ward from Fox Digital. To learn more, check out https://www.foxdigital.agency.
What is the biggest change in marketing that you see coming in the next 2 years?
The battle for your device will continue to be the biggest change in the upcoming year or two. Google has already announced that Android is working on privacy options. We are seeing how IOS privacy updates have impacted Ad inventories and revenue for Facebook and advertisers. Android privacy updates could have a larger impact globally.
What makes your company unique?
We believe happy employees create a better work product and results as well are being more engaged clients.
What is your biggest pain point when it comes to digital advertising?
Dealing with Facebook/Meta and their Ads platform
