Adrian White
CEO & Marketing Coach at AMW Marketing & Design
Website Address: https://www.brandwithamw.com
Each week on “Marketing Champions,” our host talks to media experts across the country. This week our host speaks with Adrian White from AMW Marketing & Design. To learn more, check out https://www.brandwithamw.com.
What is the biggest change in marketing that you see coming in the next 2 years?
In the next two years I think that engagement is going to trump paid advertising. Consumers are going to put less and less weight into marketing tactics that are sponsored or ads and more into peer reviewed companies and products.
What makes your company unique?
AMW Marketing & Design is a firm that focuses on education and elevation. We are a web and graphic design firm but also are highly knowledgeable and marketing tactics and trends and coach our clients on how to implement effective marketing practices that is going to drive business.
What is your biggest pain point when it comes to digital advertising?
The amount of trial and error that usually occurs before getting it right, this could include ad spend with no return and other things.
