Umar Riggs
Founder at Riggs Agency
Website Address: https://riggsagency.com/
Each week on “Media Champions,” our host talks to media experts across the country. This week our host speaks with Umar Riggs from Riggs Agency. To learn more, check out https://riggsagency.com/
What is the biggest change in marketing that you see coming in the next 2 years?
Voice Search
What is the advantage to working with an outside media buyer as opposed to having just an internal marketing director?
A great outside media buy has to stay on the cutting edge of things. So when you hire an outside media buyer you are getting someone with a wealth of information who has their pulse on the marketing trends.
What is one tip that you would give when it comes to media planning?
Strategy Matters
