Diego Teran
Managing director Latin America at Idcomms
Website Address: www.IDComms.com
“More 2 Media” is a show made for people in the world of marketing and media who want to grow their media knowledge. Interviewing experts around the country, “More 2 Media” is the place to go for tips, tricks and entertaining quips to take your business to the next level.
This week our host interviews Diego Teran from Idcomms. To learn more check out https://www.idcomms.com.
What is the biggest change in marketing that you see coming in the next 2 years?
The merge of martech and ad tech.
What is one tip that you would give when it comes to digital marketing?
Get first party data right.
What are the major challenges that you (and/or other advertisers) face today?
Link media to business outcomes.
What are the most effective advertising tactics and/or media for your company?
Targeting properly.
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